Safety depends on leadership and teamwork.

For Toyota, safety is a priority. It's not just a set of rules. It's essential. In fact, safety is the cornerstone of our work. We constantly develop better technology to create safer cars, but we need your help to create a safer road environment. Developing good safety habits can make every moment with Toyota more fun and safe.

Seatbelt Art Contest

Ready? Fasten. Go!

Join now!

Importance of seatbelt

TAYLOR SWIFT THE RED TOUR

Safety is for everyone.

Join us as safety leaders today.

  • Hello! I am THUMS.
  • Where were you born?
  • I was born in a Toyota research centre in Japan.
  • Where does your nickname "THUMS" come from?
  • It comes from the initials of my name "Total HUman Model for Safety." I am here to help create better safety technologies.
  • Who is in your family?
  • My parents, elder sister, and my grandfather. My mother is going to have a baby soon!
  • What is your dream?
  • My dream is to create a safer road environment with the help of everyone.

  • THUMS overview
  • THUMS head
  • THUMS body
  • THUMS extremities
  • THUMS joints

Let's create a safer road environment.

I have internal organs, bones, and tendons.

Unlike a conventional crash-test dummy, I have internal organs, bones, and tendons. For that reason, I am able to pinpoint precisely which parts of my body are affected by various high-impact accidents. Toyota has also asked me to help research institutes and car companies across the automotive industry in Southeast Asia to improve everyone's safety.

READY?

FASTEN.

GO!

  • Did you know that even the best safety equipment, like airbags, depends on your seatbelt?

    Airbags work 15 TIMES better with seatbelts. Source: Toyota internal survey (2013)

  • Yet, Toyota research has shown that only 25% of people in Southeast Asia wear seatbelt.

    All of Southeast Asia 25%

    Thailand 30%

    Indonesia 30%

    Malaysia 22%

    The Philippines 20%

    Vietnam 20%

    Wear a seatbelt whenever you get into a car and help us get this number to 100%. Source: Institute for Traffic Accident Research and Data Analysis (2006) Investigation

  • Please slow down.

    When a car crashes into a wall at 120km/h, the impact is like falling from a 16-storey building (approx 56 metres).

Fun Facts

  • 1
  • 2
  • 3

Safety Technology

  • Active safety
  • Pre-crash safety
  • Passive safety
  • Rescue

  • ABS [Anti-lock braking system]

    ABS prevents brakes from locking up when slipping. And allows for smoother stoppage.

    EBD [Electronic Brake Distribution]

    EBD distributes braking power appropriately to each of the four tyres, helping to keep the car stable when braking.

    *Safety technologies featured on this website may vary depending on country/region and car models.

  • Pre-crash Safety System (Millimeter wave radar type)

    This system warns driver when it detects a potential collision with a pedestrian or obstacle. If the system recognises a high possibility of an accident occurring, it notifies the driver with a warning sound and activates the pre-crash brake assist to help the driver avoid the accident. If the system recognises that an accident cannot be avoided, the system automatically activates the pre-crash brakes and tightens the seatbelt to reduce injury.

    Millimeter wave radar image

  • PRETENSIONERS & FORCE LIMITERS

    The basic restraining function of a seatbelt is effectively improved with pretensioners and force limiters. These devices control the movement and adjust the impact to the chest of the driver and passenger during a collision. Now standard in all Toyota models across Southeast Asia.

    DUAL AIRBAGS

    Safety is about protecting everyone on board, not only the driver. That's why Toyota provides dual airbags for all grades and models.

    Body Structure

    Reducing cabin intrusion and collision impact are good ways of reducing injuries to passengers. That's why Toyota has designed a body and cabin that is strong enough to reduce passenger injury.

  • Emergency Dispatch Service (Help Net)

    This service automatically sends the location of the vehicle to the Emergency Dispatch Service Center (Help Net Center) during an accident while within cellular range. The operator communicates with passengers in the vehicle to get additional emergency information and contact authorities (police and fire departments) in the area. This reduces the time help arrives, thus lessen the severity of injuries. It also helps prevent secondary accidents and reduces traffic jams.

    This service may vary depending on the country/region.

Be Safety Leaders

Let's create a safer road environment.